More value from our existing infrastructure and capabilities: Widgets allow us to repackage our existing data and offer it as a unique product
Crypto projects that want to keep their community engaged with data, analytics, insights, information, and news. They have 3 ways of accomplishing this:
1. Build it themselves
2. Ask/rely on the community to build it
3. Pay someone else to build it -- this is where Messari widgets comes in
Provide projects of all sizes access to Messari’s comprehensive data through widgets embedded into their sites or products. These widgets will empower communities with targeted news, fundraising data, market insights, and AI-driven summaries powered by Messari’s Copilot, filling a unique need in the market.
The biggest challenge for this project was determining the sparkline style, presenting AI insights effectively, and designing the widget layout to ensure optimal readability within a compact space.
Our customers can tailor widgets to fit their needs by customizing data scope (e.g., sector, ecosystem, project). They can also adjust colors to align seamlessly with their brand. The widgets are fully adaptable for both desktop and mobile use as well as light mode and dark mode.
Our AI widget, powered by Messari Copilot, delivers high-quality Web3 insights using Messari's research and real-time crypto data. It provides an affordable, reliable solution for crypto-related responses, even for those without other AI tools. With hardcoded Copilot prompts, we offer tailored insights without the cost or complexity of managing custom community prompts.
Our widgets are compact and informative, presenting essential data clearly, even on mobile. Collaborating with my product manager and sales team, I prioritized customer needs to determine and display the most valuable content effectively.
Examples of how widgets might be used only
Widgets are currently getting sold to projects and exchanges. The side below are featured in the sales deck that I put together for our sales team. Initial responses for these widgets has been overwhelmingly positive and I am looking forward to seeing them on sites and products within the crypto space.
